Content Marketing Manager - Founding team

We seek a detail-oriented and creative Content Marketing Manager to be the foundational talent of our marketing effort. In this position, you will play a fundamental role in communicating our story in a high-impact way via a mix of media and channels. The ideal candidate must be able to blend strategy with execution, creating and curating content that engages and converts followers and buyers. You must thrive in a fast-paced environment with tight deadlines and enjoy an early-stage startup environment.

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Core Responsibilities

• Prioritize a content roadmap aligned with customer interests and marketing objectives.
• Own our brand voice and continue to develop it together with our founder.
• Ideate, write and curate content, including TOFU content, blog posts, bylines, e-books, research reports, case studies, customer success stories, e-mail copy, and website copy.
• Research, brainstorm, and develop content ideas and campaigns to drive thought leadership, SEO, and demand generation.
• Collaborate with and support the design team to create and optimize visual content and develop unique ways to present content.
• Be on top of content performance and propose ways to optimize atrea’s content strategy, improving performance and results.

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Requirements

• Minimum three years experience in a content marketing or writing-intensive role, preferably with a B2B focus. Experience developing content aimed at marketers is a plus.
• A smart, casual, and conversational tone of voice that can combine complex business and technical ideas with a sense of humor and benefits articulation.
• Demonstrated creativity and attention to detail with writing and editing.
• Proven track record of running content marketing programs with measurable results.
• Ability to research, understand and distill a complex topic into something relatable and engaging.
• Ability to write clean copy that resonates with business decision-makers within various industries.
• Strong project management skills with the ability to juggle multiple projects and competing priorities in a fast-paced environment.
• Self-motivated, strategic thinker, resourceful, dedicated, detail-oriented, and organized.
• SEO, Google Analytics, and Webflow experience a plus.

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marketer is an equal opportunity employer. We welcome people of different backgrounds, experiences, abilities, and perspectives. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability, or protected veteran status. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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